Reaching Black Women
According to research and my persona mapping, black women in the Gen Z and Millenial demographic can be best reached via apps like Instagram, Facebook, Pinterest, and Email newsletters. I’ve compiled a mockup of marketing ads that could potentially target this demographic.
Reaching Black Men
According to research and my persona mapping, black men in the Gen Z and Millenial demographic can be best reached via apps like Instagram, Facebook and targeted ads on popular sites within the demographic. I’ve compiled a mockup of marketing ads that could potentially target this demographic.
Reaching All Generations
According to research and my persona mapping, black women in the older demographic can be best reached via apps like Facebook, Email newsletters, and targeted ads. I’ve compiled a mockup of marketing ads that could potentially target this demographic.
